Data Quality Process
Data forms the back bone of the email marketing process. At BtoB Global our data hygiene process ensures that every contact in the list is verified, original, checked for duplicates and adds value to the email marketing campaign.
Email Appending Process
Receiving of Database Files - Client sends the email database that needs to be appended to our data experts. Client may choose any file format. Some of the popular file formats used for such input database files include .XLS, .CSV and ASCII. Depending on the size of the files, clients can use FTP/FSP webpages or simple emails.